DoggiePad
Product, UX & UI Design, Brand
A Fresh Take on Pet Care
Created by dog lovers and pet care experts, DoggiePad is built on the belief that dogs are family. I worked with the founders to bring that caring philosophy to life across the brand and digital experience.
The Brand
DoggiePad makes finding trusted local caregivers easier and more delightful. Caregivers are vetted by people, not algorithms, so owners know their pets are cared for and in good hands.
Visual Direction
In a market dominated by brown and beige, DoggiePad stands apart with a restrained palette, friendly visuals, and a clean, intuitive interface that feels fresh and sophisticated.
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