Background
The Gracie Mansion Conservancy is a private not-for-profit corporation established to preserve, maintain, enhance, and enliven Gracie Mansion - one of the oldest surviving wood structures in Manhattan built by Archibald Gracie in 1799 and the home to the sitting mayors of New York City and their families since 1942.
Planning & Prototyping
Visual Design
Project Overview
We worked closely with Gracie Mansion Conservancy to bring the experience of the live on-site visit to the web for the first time. Data gathered from creative workshops formulated the website identity, visual design strategy, and target audience.